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China Macro Group (CMG)
A specialized European management consulting and research firm, providing original, fact-based and calibrated China policy and market analysis to advise on China strategies, investment decisions, cooperation concepts and negotiations for European corporate, investor and public sectors.

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China Macro Group (CMG) is an innovative European boutique management consulting firm specializing in original, fact-based and calibrated China research and analysis to advise European business and financial investors with a focus on management issues shaped by China’s evolving political economy and geoeconomic developments, ranging from strategy, footprint/organizational design, HQ-subsidiary interactions to strategic partnerships and negotiations. In that, CMG seeks to effectively integrate the four analytical lenses of business administration, market, public policy and international affairs.

 

Against the backdrop of China's distinct political system and its stated pursuit for continued socio-economic development towards a ‘modern, technologically advanced, and prosperous country’ by mid-century, CMG conceptualizes China’s ‘socialist market economy’ as a political economy that is concurrently undergoing six structural transitions, namely: economic transition and industrial upgrading, market-oriented reforms, economic globalization, ‘domestic demand system’, social rebalancing, and economic security. This conceptualization has enabled us to better calibrate our advice on corporate strategies and management decisions of high materiality and that look at longer time horizons.

 

CMG is a professional service provider that puts clients first and makes big strides to tailor its services to complex client needs, contribute complementarily to existing expertise and interact effectively with headquarters in Europe and subsidiaries in China. CMG strives for its services to be value-adding, creative and practical consulting contributions for decision-making of European business. It is partnership-led, cross-cultural on all levels and draws on talent that combines independent, analytical and rigorous thinking with relevant thematic expertise and strong command of Chinese language. Currently, CMG operates with presences in Munich, Zurich and Beijing and engages with partners, stakeholders and media on topics of common interest to contribute to public discussion and augment the quality of China analysis that matters.

How does CMG do this?

  • We are fundamentally curious and inquisitive and work hard to gain a better understanding of the "real" motives, drivers and impacts of developments in China.

  • We are analytical and work fact-/data-based, extensively reading primary Chinese sources and using industry-recognized Chinese market databases, in line with Chinese regulations.

  • We are an interdisciplinary team of economists, political scientists and public policy, legal and industry experts, which enables us to look at a question multi-dimensionally.

  • We calibrate China-specific “phenomena” against related (geopolitical) developments especially in the US and EU to refine our findings and be proportionate in conclusions.

  • With our Beijing presence, we are locally present and entertain a network of experts to triangulate our findings and case-specific judgments, thereby being sensitive to China’s specific context for such work.

  • We put ourselves into our "clients' shoes" to understand the strategic and operational aspects so we can most nimbly add value with tailored services.

  • Finally, we are - proudly - cross-cultural on all levels of the company and leverage our internal debates to better calibrate our thinking and conclusions.

We have also put together a code of conduct that governs how we serve our clients and interact with our partners and stakeholders, according to the highest standards of ethics, business conduct, and company principles. (CMG Code of Conduct Dec. 2021)

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